USABILITY WORKSHOPS
We offer workshops to help your team better understand opportunities for connecting with people. The workshops are geared for design, engineering and marketing teams, and can both help participants learn about methods to get closer to their audience, and also unite the teams in the common cause of human-centered and inclusive design.
To chat about workshop possibilities for your company or organization, contact:
Dan Formosa, Ph.D. dan@thinkacthuman.com +1 201 315 4400
EXTREME USABILITY
Unleash the power of design by more fully understanding the people you design for with this immersive workshop designed for product, engineering, and marketing teams. Learn evidence-based approaches to optimize usability and foster true inclusion by understanding diverse human factors – from biomechanics to cognitive processes. This full-day workshop helps you develop impactful products that will attract a wider audience and elevate your brand.
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Develop a profound understanding of physical and cognitive abilities, unlocking opportunities for more impactful and inclusive design.
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Gain evidence-based knowledge of physical interaction, perception and behavior, enabling you and your team to confidently champion design recommendations.
STATISTICS FOR DESIGNERS
With the proliferation of data, and sensors seemingly everywhere in our lives, the rate at which data is being generated feels out of control. The goal of course is not to amass data – it’s to make meaning of that data, a task that can often be elusive. This workshop is designed to help you make sense of that data, get comfortable with basic statistics, design quantitative studies, understand and critique the design of quantitative studies handed to you by others, and make proper use of the results of those studies. (Note: not all studies are well designed.) This workshop is geared for design, marketing and engineering groups. It will encourage you to conduct influential, evidence-based design studies through the incorporation of quantitative methods in your current design activities.
BIOMECHANICS FOR DESIGNERS
Equip your design, engineering, and marketing teams with a fundamental understanding of how the human body works. This workshop moves beyond basic ergonomics, exploring the intricate mechanics of muscles, bones, and joints—from the hand to the entire body. By understanding biomechanics and diverse body sizes and abilities, you'll learn to optimize usability, enhance performance, promote well-being, and create inclusive products that achieve five-star reviews and increase word-of-mouth recommendations. It's about designing products that truly work in harmony with people, leading to greater efficiency, wider acceptance, and ultimately, a more socially responsible design."
PRODUCTS AND BRANDS: PERCEPTIONS, EMOTIONS AND BEHAVIOR
A brand is a promise. The ability to deliver on that promise is key to increasing brand equity – because brands are not defined by companies or organizations, they are defined by the people who use their products and services.